In a deal seen as a vote of confidence in the Indonesian technology sector, US Web giant Yahoo has acquired mobile social networking service Koprol and intends to take the homegrown start-up to the world.
Launched less than two years ago, Koprol is a location-based microblogging site that keeps people informed about the latest events around Jakarta and is accessible via mobile phones.
With around 75,000 users, it lets users see which other users are nearby and enables them to share tips, pictures and other information with one another in real-time. It also allows users to rate shops, restaurants and other local businesses.
Yahoo bought PT SkyEight, the Barito, South Jakarta-based software development company that built and owns Koprol, for an undisclosed sum.
“We are now part of the Yahoo family,” Koprol co-founder and chief creative officer Satya Witoelar said at a news conference announcing the deal on Tuesday. “This means a lot for the technology industry in Indonesia.”
“We decided to acquire Koprol because of its local content and its suitability for young users of Yahoo, especially users of its mobile application,” said Yvonne Chang, Yahoo Southeast Asia’s managing director. She said Yahoo was eager to make Koprol available in 38 markets worldwide via its mobile applications.
Chang said Yahoo first became interested in Koprol at its Yahoo Hack Day in Jakarta last November. “It was love at first sight,” she said.
Yahoo will initially make Koprol available via its Yahoo Indonesia Web site and will possibly also look to feature it on the Yahoo international Web site, Chang said.
“We will develop and invest in Koprol, and we will let it flow according to the site’s vision,” she said, adding that she was confident Koprol could be launched onto the global stage by using Yahoo technology. Chang said Yahoo believed there was massive potential for Koprol’s geolocation technology.
Satya said Koprol had just launched a BlackBerry application for its users and that it was planning to develop mobile applications for iPhone and Android — Google’s mobile platform.
Prominent Indonesian blogger Wicaksono, also known by his online name Ndoro Kakung, said the acquisition proved a world-class company would not hesitate to acquire a local Web start-up if its content was good.
“Koprol has a good chance to go global but it will also depend on Yahoo’s promotion regionally and globally,” he said, adding that Koprol should focus on seeking feedback from users.
Wicaksono said locally developed Web sites that wanted to go global needed to offer a universal service that people from all over the world could use, as well as being in English.
Muhammad Jumadi, secretary general of the Indonesian Telecommunications Users Group, said he was proud that an Indonesian company has caught the attention of Yahoo. “It’s proof that our human resources and technology are the equal of other countries,” he said.
The acquisition could be a catalyst and lead to more international recognition of Indonesian technology, Jumadi said.
However, he lamented the fact that Koprol had chosen to be acquired by a major international company early on and had not attempted to expand internationally by itself.
source: http://www.thejakartaglobe.com/consumers/yahoo-buys-koprol-and-aims-to-take-the-site-global/377098
