MANILA – Consumer interest in PC notebooks in the Philippine market
continues to grow, an official of Lenovo Philippines said Tuesday.
Vicky Agorrilla, Lenovo Philippines country general manager, said
the company is beefing up retail presence across the country to
educate, reach and engage with more consumers.
“Our retail presence is vital to build the Lenovo brand in the
country. Many Filipino consumers are buying ThinkPads from our concept
stores, which is why we have revamped our concept stores to include
Think-branded PCs, particularly the ThinkPads," she said.
Lenovo Philippines further raised its presence in the country
recently as it opened two new Lenovo Exclusive Stores in SM Cubao and
Owned and managed by Lenovo’s business partners, Lenovo Exclusive
Stores are concept stores that carry the Lenovo logo and branding.
Designed to let consumers see, touch, feel and experience the Lenovo
products, these concept stores display and sell Idea-branded and
Think-branded PCs, ThinkServer systems and ThinkVision monitors, as
well as Lenovo computer accessories. All stores offer technical
support and services for Lenovo PCs.
The company also recently appointed Axis Global Technologies as its
newest distribution partner for Think-branded personal computers (PCs)
to address the growing demand from small-and-medium businesses (SMBs)
and large enterprises. Axis Global is one of the leading distributors
of computers, communications, and consumer electronic products in the
As Lenovo’s distribution partner, Axis Global will receive education
and training programs, comprehensive technical support and access to a
variety of sales and marketing tools and skill-building courses from