Asia has become the growth center for the global Internet-based service market, according to Yahoo! CMO and executive vice president Elisa Steele at a presentation in Taipei on May 20.

Asia has a large population and Internet-access penetration in emerging countries such as Indonesia and the Philippines is increasing fast, while online advertising still has large growth potential in mature Internet-surfing markets such as Taiwan and Hong Kong, Steele pointed out.

Yahoo! has been strengthening its online advertising services, with its advertising featuring scientific insight into Internet surfers' behavior and needs, artistic approaches to marketing and large scales, Steele indicated.

Yahoo! CMO and executive vice president Elisa Steele makes a presentation in Taipei
Photo: Terry Ku, Digitimes, May 2010

Source: http://www.digitimes.com/news/a20100521PD211.html